Market Movers
Last week, 445 originators switched companies and 1,218 individuals obtained their NMLS license. Notable originator movements last week include:
- Pete Zaft ($190.5M, 318 units) joined Movement Mortgage, LLC
- Nathan Jones ($165.6M, 88 units) joined New American Funding, LLC
- Ashkan Talei ($74.3M, 250 units) joined United Lending Team, INC
- Tracy Marino ($42.1M, 99 units) joined Guaranteed Rate, Inc.
- Tiffany Riley ($36.9M, 105 units) joined New American Funding, LLC
- Shea Coniglio ($33.2M, 78 units) joined Everett Financial, Inc.
- Mackenzie Wood ($33.2M, 94 units) joined Acrisure Mortgage, LLC
- Tanya Bonilla ($30.1M, 89 units) joined SecurityNational Mortgage Company
Figures are based on last 14 months’ production.
Market Movers (Companies)
Top Gainers (non-Bank/CU):
- Altamont Funding, Inc. +26.9%
- Clear Point Home Loans LLC +14.36%
- STAR Capital Corp +11.66%
- Prime Choice Funding Inc. +8.65%
- Bolt Mortgage, Inc. +7.59%
- Affinity Home Lending LLC +5.37%
- Hartford Funding, Ltd. +4.95%
- United Lending Team, INC +4.57%
- UIF Corporation +4.28%
- First Option Mortgage, LLC +4.15%
- Geneva Financial, LLC +3.92%
- GVC Mortgage, Inc. +3.83%
- Federal First Lending LLC +3.81%
- Loansteady LLC +3.07%
- Go Rascal Inc. +2.87%
Calculations based on last aggregate production of individual LO’s 14 months’ production for companies with at least 20 loan officers. Excludes companies below $100M in 14mo LO production value after gains factored in.
Data Insight: LO Mobility is Slowing
One of the clearest signals of market confidence in the mortgage industry isn’t volume-it’s movement.
Loan officer mobility has long been a proxy for opportunity. When originators believe they can grow their business, they’re more willing to switch platforms, chase better economics, or align with stronger partners. When they don’t, they stay put.
The latest data tells a very different story than what many expected heading into 2025.
In 2023, out of 234,419 producing loan officers, 56,297 switched companies-a mobility rate of roughly 24.0%.
In 2024, production dropped to 219,917 LOs, and mobility followed. 46,709 switched companies, bringing the rate down to 21.2%.
At first glance, 2025 looks like a stabilization year. The number of producing LOs actually increased to 225,062, yet only 46,483 switched companies-pushing mobility down further to 20.6%.
So what’s really happening?
This isn’t just a function of market contraction anymore. Even as the number of active producers rebounded in 2025, movement continued to decline.
That suggests something more structural:
1. The “wait and see” environment is real
Many LOs aren’t confident enough in near-term volume to justify the risk of switching platforms. The cost of disruption-pipeline risk, onboarding time, rebuilding internal processes-feels too high relative to the perceived upside.
2. Compensation compression is reducing differentiation
With margins under pressure across lenders, the economic incentive to move has narrowed. If every platform looks similar on comp, the decision shifts from “Where can I make more?” to “Is it worth the hassle?”
3. Stronger internal retention strategies are working
Top lenders have clearly invested in retention-whether through better tech, support, or targeted incentives. The data suggests those efforts are having a measurable impact.
But there’s an important nuance here:
Lower mobility doesn’t mean higher satisfaction.
In fact, it can signal the opposite.
A stagnant LO base can indicate a workforce that’s cautious, constrained, or lacking conviction-not necessarily loyal. And when conditions improve, that pent-up movement doesn’t disappear… it accelerates.
For executives, this creates a critical window:
- If you’re retaining talent, don’t confuse stability with durability
- If you’re trying to recruit, the opportunity may be building beneath the surface
Because historically, mobility doesn’t just recover gradually-it snaps back when sentiment shifts.
And when it does, the lenders who win won’t be the ones reacting in real time.
They’ll be the ones already positioned for it.
Upcoming RETR Training
- Mon, Apr 13 @ 2p ET - Intro to RETR: The Modern Loan Officer’s Data Advantage Register
An overview of the many tools available to you in RETR – from agent and LO research, to list building and bulk contact exports, and borrower retention and refi finder tools, and more! - Wed, Apr 15 @ 1p ET - The Recruiting Advantage: How Top Lenders Win Loan Officers with Data, Not Guesswork Register
Learn how to identify, prioritize, and recruit the right loan officers using real production data, relationship intelligence, and proven insights. This class is for leaders who want to recruit with precision-not volume. - Thurs, Apr 16 @ 2p ET - Intro to RETR: The Modern Loan Officer’s Data Advantage Register
An overview of the many tools available to you in RETR – from agent and LO research, to list building and bulk contact exports, and borrower retention and refi finder tools, and more!
Is RETR Better?
When it comes to mortgage market intelligence, you have a handful of options, and RETR is one that truly stands out. Here’s what Jordan Nutter, top producer at NFM Lending has to say about RETR: “I use RETR as a research tool to better understand an agent’s business before connecting with them. It helps me tailor my conversations, add value faster, and position myself as a strategic partner rather than just another lender.”
But you don’t have to take their word for it. RETR offers a free trial to loan officers, branches, and mortgage companies to judge the quality of the data and insights for themselves.